We created a nationwide TV commercial for fast-growing energy supplier Octopus Energy in January this year. The commercial features ‘Giant Bill’ – a fearsome CGI figure built from energy bills that provides a witty physical embodiment of the shock and fear felt when a consumer opens an unexpectedly large bill.
In 2016 we conceived, tested and deployed a comprehensive regional campaign for press and TV, fronted by weather girl Clare Nasir. This was to launch Octopus Energy's innovative new offering and was delivered in just 4 weeks.